Weaving other people’s content into your Instagram feed is a fun and effective way to reveal your interests, share companies you believe in and other creators you admire, and start conversations. It’s also an effective marketing method for resharing your work through other people’s posts.
Resharing posts can be spontaneous, and on the other hand, they can be thoughtful. There’s a lot of value in resharing posts of clients who post a hairstyle you created. This resharing confirms the validity of your services and skills. Plus it shows off your work and your client’s satisfaction. More thoughtful reshares and posts are planned out with another company you’re collaborating with.
Before we make the presumption that you know how to reshare on Instagram, here are a few straightforward steps that will guide you through the resharing process. After following these directions, you can share away!
Resharing Content on Instagram Stories and Posts
For Stories:
- Take a screenshot of the image you want to share
- Resize the picture with your phone’s editing tools, cropping as needed
- On your profile, select the + icon in the top right corner
- Select Story and then manage, and choose the image you want to post
- To tag a person, client or brand, select Aa > @mention and choose profile
- Select Your Story
For Posts:
- Take a screenshot of the image you want to share
- Resize the picture with your phone’s editing tools, cropping as needed
- On your profile, select the + icon in the top right corner
- Select Post and then manage, and choose the image you want to post
- To tag a person, client, or brand, tag people
- Hit Share
Below is an example of ballerina Miriam Miller taking screenshots of herself from Getty Images and tagging the stylist, Stasi Berezovskaya, for the Fall Fashion Gala.
Attribution: @_miriammiller
Another example (below) of resharing a screenshot of a post is by the stylist to the stars, Karla Welch, resharing pictures of Tracee Ellis Ross in Paris. Ross posted the same photos and tagged her stylist, Welch.
Attribution: @karlawelchstylist
Resharing old clips from movies gleaned from other Instagram accounts is becoming more prevalent these days. Hairstylist, Jimmy Paul, reshares a clip of Marilyn Monroe from the Perfectly Marilyn account. It’s relevant because she has one of the most recognizable and adored faces and platinum blonde hairstyles.
Attribution: @jimmypaulhair
There are many creative ways to reshare content, whether your goal is to grow your audience or engage with clients, brands, or followers. When you do reshare someone else’s content, it’s essential to credit the original creator appropriately. If they are on Instagram, then tag them. You should still credit them with their full name if they aren’t on Instagram. Additionally, you can put their name in hashtag form as long as it’s clear that you are resharing their work. That’s the proper etiquette of resharing on Instagram or any social media platform.
So, now that we’ve gone through the short journey of how people might reshare content, it’s time to engage with your followers and reshare your own or other content creators’ content.
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